BRAND IDEA


Overland brand concept

Ten years of road of Overland brand achieves
the reputation of China Well-known Trademark, profoundly displays
the brand meaning of fashion, culture and value. With the carrier of tiles,
world ideology and civilization are presented,
classic designs are provided, the European style is
mixed into the Oriental atmosphere,
and the new form of modern life comes into being.

Adhering to the spirit of covering the world with superior products,
Overland tries to have the "land of lands"
accepted by global households and let the mankind share
the aesthetic achievements
of Overland’s modern products.